Just a few quick notes regarding data from last night’s FIFTH successful trend (yay!) to help put things in perspective.
We actually had FEWER overall tweets with #themindyproject and #renewmindy than we normally do. (For those of you who havebeen following along, we’re usually closer to 450-600 tweets for each tag at peak time and have trended in major cities)
However, this week, fewer tweets which probably means fewer people tweeting, BUT we were not competing with the Olympics or other things that have swamped Twitter recently (Bachelor, AI, etc.), so we managed to get a nationwide trend (for the second time! The first was actually during the olympics, so MAJOR success there guys!)…and Tokyo! Still thrilled about out heretofore hidden fans there!
I just wanted to know, for the next couple of weeks, if there were other factors that kept people from participating last night:
1) Lack of free availability of the episode on fox, hulu, etc.
Any insight you guys have will help us make the effort even more successful, we hope. Thank you one and all who participated. You guys have really been there from the beginning and I am so in awe of you all!